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1 counter display card
торг. прилавочная карточка*, фирменная карточка (рекламная карточка с информацией об отдельном товаре или группе товаров одного производителя, размещаемая на прилавке)above-counter display card — фирменная карточка, стоящая на прилавке (доступна покупателю)
under-counter display card — фирменная карточка, расположенная под стеклом
See: -
2 device
1) устройство; приспособление; механизм2) аппарат; прибор•- absolute position measuring device
- accident preventing device
- accounting device
- activation device
- actuation device
- add-on device
- adjusting device
- adjustment device
- alarm device
- alignment device
- alpha-numeric output display device
- AND device
- anticollision device
- anticreep device
- antipumping device
- antirotation device
- arc-control device
- assemblage device
- assembly feed device
- assembly-and-disassembly device
- attenuation measuring device
- automated material/part handling device
- automatic compression release device
- automatic jaw shift device
- automatic program locate device
- automatic tracking device
- automatic workhandling device
- auxiliary device
- backlash elimination device
- balancing device
- bar feeding device
- beam lead device
- belt-on control device
- belt-shifting device
- bistable device
- blocking device
- breakaway device
- breakaway safety device
- bridge device
- bridging device
- broach-handling device
- bubble memory device
- bucket-brigade device
- built-in diagnostic device
- burr-removing device
- calculation device
- camming device
- canted device
- cartridge magnetic tape data origination device
- catch device
- catching device
- center-locating device
- central control device
- chain-stretching device
- charge-coupled device
- charging device
- checking device
- chip control device
- chip flushing device
- choice device
- chuck jaw-changing device
- chuck jaw-forming device
- chuck location device
- chucking device
- circular milling device
- clamping device
- clearance device
- clearing device
- clever device
- clutch antirotation device
- CMOS device
- code device
- coded automatic reader device
- collet release device
- compensating device
- complete device
- compliance device
- compliant device
- computer access device
- conditioning device
- connected speech voice input device
- constant torque device
- contact sealing device
- continuously variable adjustment device
- control device
- control/monitor device
- controlled device
- controlling device
- conveying/loading device
- coolant transfer device
- copy device
- copying device
- correcting device
- countdown device
- counter device
- counter-indicating device
- counter-switching device
- counting device
- coupling device
- crane device
- cross rail clamping device
- custom device
- cutoff device
- cut-out device
- cutter angle testing device
- cutter-checking device
- cutter-trueing device
- cutting device
- damping device
- data origination device
- data storage device
- data-setting device
- deburring device
- deep hole tapping device
- delta-connected device
- detachable device
- detecting device
- diagnostic device
- differential device
- differential speed reduction device
- digital measuring device
- dimension monitoring device
- directed beam display device
- discrete output device
- disk storage device
- display device
- distributive numerical control device
- dividing device
- dressing device
- drive device
- driven device
- driving roller device
- duplicating device
- educational device
- EEPROM device
- electric control device
- electronic storage device
- emergency cutoff device
- emergency stop device
- emergency-knockoff device
- emptying device
- end device
- end-finishing device
- end-machining device
- end-of-arm tooling safety device
- energy storage device
- error-detection device
- error-sensing device
- escapement device
- etching device
- executive device
- expandable holding device
- external read-in device
- fastening device
- feed control device
- feeding device
- fixed length stroke device
- fixing device
- fixturing device
- floppy magnetic disk data origination device
- flow control device
- fluid logic device
- fluid pressure-operated device
- focusing device
- follow-up device
- functional control device
- functional switching device
- galvanic device
- gas discharge device
- grabbing device
- graphic input device
- gravitational separating device
- gravity device
- gripping device
- guard device
- guide device
- handling device
- hard-wired command-and-control device
- height setting-and-measuring device
- helical milling device
- hoisting device
- hold-down device
- holding device
- holding down device
- hole-locating device
- honing device
- hopper-type loading device
- I.D. datum device
- IC device
- ignition device
- image-digitizing device
- indexing device
- indicating device
- information-processing device
- in-line device
- in-process gaging device
- in-process storage device
- input device
- inspection device
- insulation monitoring device
- intelligence device
- interference detection device
- interlock device
- interlocking device
- isolated word voice input device
- isolating device
- jaw shift device
- jet device
- joint device
- knock-off device
- labor-saving device
- laser modulation device
- laser protection device
- laser pumping device
- laser scanned devices
- latching device
- lift device with insulating arm
- lift device
- lifting device
- limiting device
- linear measuring device
- load/unload device
- load-handling device
- loading/unloading device
- locating device
- locking device
- low-frequency galvanic device
- lubricating device
- M code device
- machine retaining device
- machine-dedicated device
- machining device
- magnetic card data origination device
- magnetic domain device
- magnetic holding device
- magnetic medium data origination device
- magnetic medium input device
- magnetic medium output device
- magnetic tape data origination device
- manual input device
- manual programming device
- marking device
- master device
- master locating device
- matching device
- materials-handling device
- measuring device
- mechanical switching device
- mechanical system diagnostic device
- memory device
- mending device
- metering device
- metrology room device
- microfilm input device
- micrometric displacement device
- miter-cutting device
- monitoring device
- monostable device
- motion translation device
- movement position device
- multichannel analyzer device
- multipallet automatic pallet-changing device
- multipart clamping device
- multiple switching device
- multipoint measuring device
- NC automatic sizing device
- NC positioning device
- NC-controlled handling device
- noise-attenuating device
- noise-eliminating device
- nonsynchronous loading device
- NOVRAM device
- numerical control device
- O.D. datum device
- off-line device
- offloading device
- offtake device
- oiling device
- oleodynamic device
- on-line device
- operating device
- operation-performing device
- optical reading device
- optical scanning device
- optoelectronic device
- OR device
- orienting device
- output device
- oval turning device
- overload device
- overload protection device
- overload release device
- overload safety device
- overload-detecting device
- pallet load/unload device
- pallet locating-and-clamping device
- pallet shuttle device
- pallet transfer device
- pallet transport device
- part handling-and-storage device
- part present device
- part presentation device
- part probing device
- partitioning device
- part-marking device
- pen-equipped device
- peripheral recording device
- permanent insulation monitoring device
- photocopying device
- photoelectric device
- photoelectric semiconductor device
- photosensitive device
- pick device
- pick-and-place device
- pickup device
- pipe-cutting device
- pipe-shearing device
- plotting device
- pointer device
- pointer-type device
- poligon-cutting device
- polyphase device
- polyphase electrical device
- position control device
- positioning device
- power chucking device
- power-assisted clamping device
- preselector device
- presence sensing device
- pressure abnormal fall detecting device
- pressure fall preventing device
- printing device
- probe control device
- probe-changing device
- probing device
- process-monitoring device
- profiling device
- program transfer device
- programmable device
- programmable wheel trueing device
- projection optical device
- propulsion device
- propulsive device
- protecting device
- punch card input/output device
- punch card output device
- punch tape data origination device
- punch tape input/output device
- punch tape output device
- radial stretching device
- radiation-hardened device
- radius planing device
- radius trueing device
- rail-clamping device
- rail-setting device
- RAM card device
- RAM storage device
- raster display device
- ratchet closing device
- RCC device
- reading device
- readout device
- recognition device
- recording device
- regulating device
- relay device
- releasing device
- relief device
- relieving device
- remote maintenance device
- resetting device
- resolver position measuring device
- rest device
- restraint device
- retaining device
- retrieval device
- return spring device
- reversing device
- rewriting device
- right-angle orientating device
- robot device
- robot load/unload device
- robot part-handling device
- robotic device
- robotic inspection device
- robotic loading device
- robot-like device
- roll feed device
- rotary machining device
- rotating device
- safety control device
- safety device
- safety interlock device
- safety slipping device
- scanning device
- scraping device
- screening device
- screw copying device
- screw locking device
- sealing device
- search device
- searching device
- securing device
- self-balancing device
- self-diagnosis device
- self-gripping device
- semiconductor device
- semiconductor power device
- semiconductor switching device
- sending device
- sensing device
- sensor device
- serial device
- setting device
- short-time memory device
- shut-down device
- shut-off device
- shutting-off device
- sighting device
- signaling device
- single-lever locking device
- single-phase device
- single-phase electrical device
- single-pole switching device
- sizing device
- skew-compensating device
- slitter device
- slowing-down device
- smart device
- smart power device
- snap-action switching device
- sonic device
- special machine retaining device
- speed reduction device
- speed-limit device
- speed-limiting device
- spindle-keylock device
- spindle-keylocking device
- spiral milling device
- split clamping device
- spring balancing device
- star-connected device
- starting device
- static switching device
- steadying device
- stocking device
- stop device
- stopping device
- storage device
- stretching device
- strip-off device
- stroke device
- surface-mount device
- swing arm device
- switch device
- switching device
- switching-off device
- switch-type sensing device
- table-tilting device
- tactile sensing device
- take-up device
- talking technology device
- taper-turning device
- tapping device
- tensioning device
- thermoelectric device
- three-axis sensing device
- three-dimensional sensing device
- three-linear axis device
- tightening device
- tilting device
- time-cycling device
- time-delay device
- tipping device
- tool feed control device
- tool life control device
- tool storage device
- tool-changing device
- tool-checking device
- tool-guiding device
- toolholder-changing device
- toolholding device
- tool-loading device
- tool-pregaging device
- tool-presetting device
- tool-setting device
- torque release device
- tracing device
- transfer device
- trip-free mechanical switching device
- tripping device
- trueing device
- trunnion device
- tube end finishing device
- tube-cutting device
- tube-trimming device
- turnaround device
- turnover device
- twin-pallet rotating device
- two-axis sensing device
- ultrasonic proximity device
- universal machine retaining device
- variable gain device
- variable speed device
- vector-measuring device
- visible light emission device
- voice input device
- voice input/output device
- voice output device with limited vocabulary
- voice output device with unlimited vocabulary
- voice output device
- warning device
- washing device
- water suction device
- wear-sensing device
- weighting device
- wheel-trueing device
- withdrawing device
- work recognition device
- work rest device
- work transfer device
- workhandling device
- workholding device
- workpiece holddown device
- workpiece support device
- workpiece-sensing device
- work-staging device
- zero-resetting device
- zero-setting deviceEnglish-Russian dictionary of mechanical engineering and automation > device
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3 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
4 control
1. регулирование, регулировка; управление; регулировать, управлять2. регулировочное устройство3. элементы системы управления4. автоматическое регулирование приводки5. устройство для автоматической регулировки приводки красок6. автоматическое регулирование боковой приводки7. устройство для автоматической регулировки боковой приводкиbackward-acting control — регулирование; регулировка
8. автоматическое регулирование натяжения9. устройство для регулировки натяжения10. регулирование приводки по окружности цилиндра11. устройство для регулировки приводки по окружности цилиндраclosed-loop control — замкнутый цикл контроля, контроль с обратной связью
12. контроль положения линии рубки; контроль положения линии поперечной резки13. автоматическое устройство, контролирующее положение изображения относительно линии рубкиdiaphragm control — номограмма, связывающая индекс диафрагмы с масштабом съёмки
14. управление экспозицией15. устройство для управления экспозициейgradation control — управление градацией; управление градационным процессом; контроль градации, регулирование градации
gripper control — управление захватами, регулировка захватов
highlight control — управление градацией «высоких светов», регулирование градационных характеристик «высоких светов»
16. регулировка подачи краски17. регулятор подачи краски18. регулирование режима работы передаточного валика по отношению к дукторному валу, регулирование передаточного валика19. устройство для регулирования режима работы передаточного валика20. регулирование продольной приводки21. устройство для регулировки долевой приводки22. регулирование боковой и продольной приводки23. устройство для регулировки боковой и продольной приводки24. контроль неподачи листов25. устройство, контролирующее неподачу листов26. регулировка положения валика печатного станка27. устройство для регулирования положения валика печатного станка28. авторегулирование натяжения с помощью пневматически нагруженного «плавающего» валика29. пневматическое устройство с «плавающим» валиком для авторегулирования натяжения30. регулирование окружного смещения формного цилиндра31. устройство для управления окружным смещением формного цилиндра32. управление экспозицией при копировании33. устройство для автоматического отсчёта времени экспонированияprint to cut register control — приводка рубки по печати, регулирование положения линии рубки ленты
34. регулирование приводки35. устройство для регулирования приводкиexchange control — валютный контроль; валютное регулирование
control margin — диапазон регулирования; диапазон управления
36. регулирование приводки на рабочем ходу37. устройство для регулирования приводки на рабочем ходу38. контроль подачи листов39. устройство, контролирующее подачу листов40. регулирование боковой приводки41. устройство для регулирования боковой приводкиtime control — управление временем, автоматический отсчёт времени
tonal control — управление градацией изображения или градационным процессом, регулирование градационной характеристики
42. управление движением лентыfailsoft control — управление с "мягким отказом"
43. устройство для контроля за движением ленты44. регулирование положения боковой кромки ленты45. устройство для выравнивания ленты46. управление длиной подачи ленты47. устройство для регулирования подачи лентыfeed control slide — заслонка, регулирующая подачу
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